Project Overview
Every growing company hits a point where it needs to evolve, and AgelessRx was no different. The old brand was limiting and needed to be replaced with something inviting and comfortable, but also communicated expertise and trust.
My Contributions
As the Brand & Visual designer, I worked closely our design agency to help determine the direction and visual language of the brand. Once established, I got to work setting up the company-wide Brand Guidelines document, updating our website page by page, and updating critical assets such as business cards, product inserts, and product imagery.